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The company Milbon is the market leader of professional cosmetics for hair care products, No. 1 in Japan! The company was founded in 1960, the year in Osaka. The company Milbon has developed a convenient wand for permed for the first time in Japan to offer a convenient ready-made kits: sticks and remedy for cold perms. This successful marketing approach allowed the company in the short term to take a leading position on the market for perms. In 1985 Milbon entered into a partnership with the French company Eugene for joint production of hair dyes. In 1995, 35 years after founding, the company became the leader of Japan in the market of professional hair cosmetics, and remains to this day, surpassing even such giants as Wella.
